The value of the time spent online continues to grow, most visible through the influence on purchase decisions. For instance, 60 percent of people who use three or more digital means of research for product purchases learned about a specific brand or retailer from a social networking site. Forty-eight percent of these consumers responded to a retailers offer posted on Facebook or Twitter.
As the influence of social media-and those who use social media-continues to grow, it’s crucial for traditional media, retailers, brands and advertisers to understand how different consumers segment use and share content.
Nielsen Media 2011
Tee Up Media understands the challenges of running a business while trying to keep a competative social media edge. Social media has actually leveled the playing field for small businesses. Larger companies and corporations tend to have longer approval processes which can often leave them at a disadvantage.
If you browse our site, you will find that we will provide you the resources to become a social media expert. The following is a brief snapshot and description on how we can help you get started.